Niliton
In Germany Cooperation with the renowned apparel brand, Strammer Max, and with Kidney Karen, a brand specializing inYoga accessories. Strammer Max joins a Sensil ® campaign – a great advertising platform for our premium brand! In the United States Cooperation with the leading sock brand, Stance, in a new collection of fashion lingerie; and cooperation with premium yoga brand,Avocado, next-gen millennial sportswear brand, Mizzen, and Main. In Latin America Cooperation with the underwear and shapewear brand Plie; with the Hope brand lingerie collection; with the sportswear brand Alto Giro; and with the fabric manufacturers Berlan andVicunha. Sensil ® collection from the famous fashion design house,Alexander Hershkovitz, with Sensil ® fabrics from Berlan andVicunha In China Cooperation with the shapewear and lingerie brands Emxee, Maniform and Amriy; and with a variety of sportswear manufacturers, such as Aimer Sports and Netease. Ilan Melamed , Nilit’s General Manager, welcomes the runners, who are wearing outfits made with Sensil ® fibers, at a festive get-together at Herods Hotel in Tel-Aviv after the challenging race. Our cooperation with the BV Sport brand, a French customer that buys Sensil ® Innergy yarn from Nilit, and with the Italian magazine Donna Moderna, enabled Nilit’s sponsorship of the ‘Desert Race’ held in Israel at the end of October 2018. The training sessions for the race, which were given in order to help women break new records, were held in three cities in Italy, and five female runners (out of 300), qualified to participate in the race in Israel.The products that the participants wore were knit using Sensil ® Innergy yarn and the runners reported after the race that they felt very comfortable, motivated and invigorated the entire length of the 80 kilometers they ran over four days. Innovative cooperation with leading brands worldwide (Continued) Niliton |The Nilit Newspaper | Issue no.43 | December 2018 18
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